Can You Make Money on TikTok in 2022? Absolutely!

Over two years ago, we talked about TikTok; at a time when it was becoming “a thing.” So many of us were non-believers and thought that TikTok was just a short trend. But time proved otherwise. The TikTok platform grew into a veritable social media platform, one where people regularly post fresh content and one where people can make good money. We too mentioned this a year ago, provided our readers vital advice on using TikTok, and shared the most notable TikTokers from that period.

Now that this platform has become a true, trending, giant social platform, let’s talk about how you can use it to monetize your content in 2022, make some money and gain fame. Many are already doing it, so we’re not reinventing the wheel. Time to take a glimpse into successful users’ TikTok presence and strategy.

Before we go into details below, a quick disclaimer – monetizing a TikTok account is not simple, but anything is possible. It does require persistence, dedication, strategy, and proper advice (which we’ll share below).

How To Make Money on TikTok

There are essentially three ways you can make money on TikTok, but to get to these, you need to have a proper strategy and become an influencer that people will follow.

TikTok Creator’s Fund

To tap into the TikTok Creator’s Fund, you don’t need millions of followers, but you need to have a certain number of followers and authentic views. The TikTok Creator’s Fund is accessible to users older than 18+ with accounts that post only original content, have at least 10,000 authentic followers, and at least 100,000 authentic views in the last 30 days.

There is no set amount that each qualifying account gets on TikTok, but there are specific rules and factors that decide the amount of money each TikTok influencer earns. Still, you need to be quite the content creator to access the TikTok Creator Fund. Even if you do get it, you should not rely only on the Creator’s Fund as a primary source of income. So onwards, looking for other, additional ways to earn money on TikTok.

Sponsorship Deals/Sponsored Posts

Another way to make money on TikTok is to become a social media influencer and score a sponsorship deal. This way will rocket your bank account for sure. A similar version is to partner with different brands and create and post sponsored posts. 

But the primary condition to landing a sponsorship or partnership with brands is to select a niche and become quite the expert on it, with a good following. No one will pay you to promote content to 10 people – brands look for and pair with social media influencers with a sizable following.

For example, you have a good following (counting in tens of thousands or more) and regularly post content with your cat. You can collaborate with a cat food brand, they send you a free bag, and you mention their product in a TikTok post. Another way is to show a TikTok post of your cat munching on the cat food and get some cash.

However, the most lucrative sponsorship deal you can get as a TikTok creator is to formalize your collaboration, sign a contract, and set several posts and mentions for a defined sum of money. Nothing stops you from reaching out to brands and getting into more formal deals, especially if you already use their products. Trust me, cam girls have LOTS OF OPTIONS here! Exclusive partnerships, product use, wearables, all that jazz. 

It is important to note that that the more specific a niche you choose, the more likely you will hit a sponsorship deal/sponsored post. Influencers who post generalized content usually get fewer sponsorship options from those who create posts on specialized or micro niches. If you do land a sponsorship post/deal, you need to disclose it through a hashtag in the description.

Attracting Clients/Customers for Your Existing Business

When it comes to making money on TikTok, maybe the safest option is to use the platform to create posts that promote your brand, hobby, or business. Camgirls can genuinely use TikTok to promote themselves and drive visitors to their official sites and/or profiles. 

On Camsoda, many of our girls are on TikTok and use the platform to promote themselves. For example, one of the Camsoda girls with a very successful TikTok account is Natasha Noel, who posts entertaining videos that have amassed 1.8 million followers and 21.2M likes up to date.

Another example is Mariaa Skyy, a famous Camsoda girl who posts TikTok videos where she dances, talks about fun stuff, and has some beautiful cosplay videos. She has gathered 211.3K followers and over 3.2 million likes, and she smartly uses TikTok to promote herself.

Now to the good stuff – our expert advice on how much  money you can make on TikTok.

How Much Money Can You Make on TikTok?

The golden rule on making money on social media, TikTok included, is a strong, engaged following. The amount of money you can make is directly related to the number of active followers you have. When we say active, we mean the followers who actively watch your posts, share, and actively engage with them.

When it comes to the more popular accounts, the earnings from TikTok are in the millions. Still, this number is rare, and most top TikTok influencers get several thousand for a single post. In the case of Natasha Noel, one of Camsoda’s most popular girls on TikTok, she makes over $1K+ per post. That comes to a hefty monthly income just from TikTok.

Another example is Ginger Sweetie, a well-known Camsoda model relatively new on TikTok. Her posts average between $15-$25 per post, but she only has 25.7K followers and a little over 46.1K likes.

As you see here, we are not considering the earnings from sponsored posts/sponsorship deals. However, the income can become quite significant, especially for TikTokers who have landed a coveted sponsorship deal. So get your fanbase up and start posting good creative original content!

Strategizing Making Money

As with many popular trends, the people who’ve taken the plunge and started getting involved sooner are one step ahead. The time to do it is right now. Not next week or next month, but today. TikTok is so well-created that you already have the tools to start posting there. Here is what you need to keep track of and some of the vital tips for starting your TikTok career.

Find Your Niche

Finding your niche on TikTok is more vital for success than simply posting generalized content. You can note that almost all the top TikTok influencers and Camsoda girls on TikTok post content in specialized niches. 

This strategy is absolutely vital for making money on TikTok, as you will post videos that your fans will like and engage with, and you can then hone in your posts to engage more people and make some money doing what you like and enjoy.

We’ve mentioned Natasha Noel above, one of the Camsoda girls with the most TikTok followers. She posts dancing videos, makeup, and cosplay videos, all topics she is knowledgeable and experienced in. This way, she promotes herself and inspires visitors to engage with her on Camsoda.

Be Original

Always be yourself; everyone else is already taken. This truth is applicable in many cases, TikTok included. 

Don’t be fake, don’t post other people’s ideas, don’t do it to get the likes but only post content you enjoy. Please note that people can recognize bull***t, and they will not become followers to a TikToker who only creates content to get the likes.

The same goes for sponsor deals/posts, as you should only promote products you use and like. It is better to turn down a sponsorship deal for a product you don’t like or use. 

If you accept it, it will reflect on the quality of your content and your fan base. Also, please note that you should not promote too many products, as your fan base will get annoyed and recognize they’ve been used. 

Instead, focus on creating original content that you like and enjoy, and build your fan base. Of course, if you raise your TikTok channel and amass a good fan base, you can also take advantage of the in-feed video ads, branded hashtags, branded takeovers, and branded effects and earn some money that way.

Be Fun and Engaging

People start posting videos on TikTok to have fun first and make money second. If you start creating TikTok content to primarily make money, you are setting yourself up to fail. You need to think about yourself and your fans – your content should be fun and engaging for both sides.

First, your posts need to be in your style, and you need to share them with the world – attracting people to become followers. Only after you establish a good rhythm and a faithful fan base can you think of monetizing your efforts.

Engage and Promote

Always engage with your fan base, as it makes people feel appreciated and respected. Listen to your audience, create content they like, answer questions, and do live streams where you can actively interact with your fans.

Also, promote your TikTok content on other channels, as it helps with discoverability and promotion. Share your TikTok videos to other social media platforms, ask for people’s shares and likes, and watch your TikTok account grow.

Wrapping It Up…

You should now realize that TikTok is an excellent social media platform that has set roots and is here to stay. Many TikTokers have taken advantage and earned a nice income from it, including many of our models. 

It’s never late to get started, as you can start your TikTok account today, find a niche you enjoy, grow your audience, and make money by posting content on TikTok. So just do it! Be sure to post your Camsoda profile link when you do too!